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Butte College 2016-2017 Catalog. Program details:

Business Management

Career/Technical
AS Degree in Business Management
AS Degree in Retail Management
AS Degree in Small Business/Entrepreneurship
Certificate of Achievement in Business Management
Certificate of Achievement in Retail Management
Certificate in Business on the Web
Certificate in Human Resources
Certificate in Small Business Institute

Business Management Program
Patrick Christensen, Chair (530) 895-2598
Department Office: BE 116 (530) 895-2371
Counseling and Advising: (530) 895-2378

About the Program
The Business Management program is designed to provide students with a well- rounded education in business operations, management techniques, human relations, basic marketing principles, accounting, business law, economics and business computer applications.

Program specialties include: Management, Retail Management, and Small Business/Entrepreneurship.

To be successful, students need basic competence in reading, written and oral communication, and mathematics. Also, students in this field should possess an interest in working with others, developing business strategies, and responding to today's competitive business environment and changing technology.

High school students are encouraged to take courses in business, mathematics, communication, and computer applications. Foreign language and social science courses would be helpful.

Career Opportunities
This program is designed to teach students to solve problems, develop management strategies, make oral presentations, and write reports such as business plans and case analyses. Management skills are useful in many job settings: retail, wholesale, manufacturing, social services, government, and education. These skills are also important for people who wish to improve their performance in existing jobs or develop their own businesses.

Students completing the Certificate of Achievement in Business Management will increase their practical skills relating to devising plans, organizing tasks, leading others, and controlling operations. Students may pursue their interests in management, in general, or choose to focus on managing in retail and/or small business settings.

Gainful Employment Information
Certificate of Achievement in Business Management:
www.butte.edu/curriculum/gainful-employment/0131000CA.html

Certificate of Achievement in Retail Management:
www.butte.edu/curriculum/gainful-employment/0131701CA.html

To obtain an Associate's degree, students must complete both the major requirements and the graduation requirements listed at the beginning of the Career and Technical Education Programs section of that catalog.

Note that some courses have a prerequisite (P), corequisite (C), or both (P/C). Prerequisites and corequisites are listed within each course description in that catalog.


AS Degree in Business Management 60 Units Minimum

Student Learning Outcomes
Upon successful completion of this program, the student will be able to:
  • Identify business terms and concepts, and effectively communicate using the language of business.
  • Make effective business decisions using a systematic, evaluative, information-based approach.
  • Develop and exhibit high standards of professional practice, demonstrating awareness of ethical and social responsibilities in today's multicultural, team-oriented, rapidly changing environment.
Required courses for the major: 38 - 41 Units

Electives - Select 1 course from the following:
ACCT 4 Managerial Accounting (4)Has prerequisite(s)


AS Degree in Retail Management 60 Units Minimum

Student Learning Outcomes
Upon successful completion of this program, the student will be able to:
  • Identify business terms and concepts, and effectively communicate using the language of business.
  • Make effective business decisions using a systematic, evaluative, information-based approach.
  • Develop and exhibit high standards of professional practice, demonstrating awareness of ethical and social responsibilities in today's multicultural, team-oriented, rapidly changing environment.
Required courses for the major: 39 - 40 Units



AS Degree in Small Business/Entrepreneurship 60 Units Minimum

Student Learning Outcomes
Upon successful completion of this program, the student will be able to:
  • Identify business terms and concepts, and effectively communicate using the language of business.
  • Make effective business decisions using a systematic, evaluative, information-based approach.
  • Develop and exhibit high standards of professional practice, demonstrating awareness of ethical and social responsibilities in today's multi-cultural, team-oriented, rapidly-changing environment.
Required courses for the major: 38 - 40 Units

Electives - Select 3 units from the following:3


Certificate of Achievement in Business Management 30 - 31 Units

Student Learning Outcomes
Upon successful completion of this program, the student will be able to:
  • Identify business terms and concepts, and effectively communicate using the language of business.
  • Make effective business decisions using a systematic, evaluative, information-based approach.
  • Develop and exhibit high standards of professional practice, demonstrating awareness of ethical and social responsibilities in today's multicultural, team-oriented, rapidly changing environment.
Required courses for the certificate:


Certificate of Achievement in Retail Management 30 - 31 Units

Student Learning Outcomes
Upon successful completion of this program, the student will be able to:
  • Define the terms, principles and theories relating to retail planning, strategy and implementation.
  • Conduct a retail audit to demonstrate mastery of course concepts including customer buying behavior, retail planning, strategy, store layout, visual merchandising, and operations.
  • Analyze a retail marketing strategy and its appropriateness given target market(s).
Required courses for the certificate:


Certificate in Business on the Web 15 Units

Student Learning Outcomes
Upon successful completion of this program, the student will be able to:
  • Understand business terms and concepts, and effectively communicate using the language of business.
  • Make effective web-based business decisions using a systematic, evaluative, information-based approach.
Required courses for the certificate:
CSCI 31 Web Development I Has prerequisite(s)3


Certificate in Human Resources 17 Units

Student Learning Outcomes
Upon successful completion of this program, the student will be able to:
  • Analyze theories and strategies for maximizing employee productivity and motivation.
  • Identify and describe federal and state compliance requirements relating to payroll and human resource management.
  • Identify and demonstrate high standards of professional practice, demonstrating awareness of ethical and social responsibilities in today's multi-cultural, team-oriented, rapidly-changing environment.
Required courses for the certificate:


Certificate in Small Business Institute 9 - 10 Units

Student Learning Outcomes
Upon successful completion of this program, the student will be able to:
  • Assess business opportunities and determine their feasibility and potential using tools such as financial and competitive analysis.
  • Conduct small business marketing research, using primary and secondary resources.
  • Write a comprehensive business plan that provides an organized overview of the venture and identifies key business strategies and tactics.
  • Define business terms and concepts, and effectively communicate using the language of business.
Required courses for the certificate:

Butte College | 3536 Butte Campus Drive, Oroville CA 95965 | General Information 530.895.2511

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